Thursday trends are so hot right now

April 30, 2009 in Trends

Based on the reaction to Monday's Google Trends post, The Don (you may also know him as R) is going to help me with a new regular section analyzing interesting trends and insights that can be found using Google's public search data. We're going to leg into trend analysis with something relatively simple: extracting seasonality and trend components.

Today's theme is "uses of fire/burning things."  As you can see, the use of fire/burning things is pretty consistent. However, the target differs by season as people use fire/burn things to make bbq's in the summer and use fire/burn things to generate warmth and comfort during the holidays. Think of this quick analysis as the starter log for the bonfire of trends to come...

Click here for a live view of this trend.

Fireplace vs Barbeque

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