Posts tagged as:

social media

Call 'em like you see 'em

January 5, 2012

Anderson Cooper, on air, referring to CNN's nonsensical "Social Media Screen": The social media screen, again with the social media screen. My Lord. This is the third hit, I still don't understand what the hell this thing shows! It's a shame that it takes a 3am broadcast for someone to let the emperor know his clothes are missing. [...]

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Evaluating returns to social media

July 21, 2009

A collusion by wetpaint and the Altimeter Group has resulted in a fanciful study on social media. Normally, a paper like this wouldn't be worth addressing, but the amount of attention being paid to its questionable conclusion warrants a closer look. And that conclusion is: [T]his landmark study has found that the most valuable brands in [...]

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